Your digital ad campaign can reach the smartphones, and tablets of your targeted audience irrespective of their location. In other words, it does not matter if the targeted person is at home, or may move throughout the day (anywhere, anytime).

Using either your data or ours, we can reach individuals by any number of different factors including geographic, demographic, and psychographic attributes that can positively impact your business or political campaign.

IP Household technology limits the delivery of your ads to when the mobile device is connect to the router within the home (apartment).  Anywhere, Anytime has no such limitations.

\We encourage clients to use their in-house team or advertising agency to assist with creative design and messaging. If you do not have an agency, we would be happy to introduce you to some of our partners.

Our match and append process has a 95% level of confidence in matching a household to an IP address. If we are not at least 95% confident that the IP address we have on file matches the households physical address, we will not serve ads to that household.

Yes, by default we will not serve ads on adult or “vice” sites. Additionally, we eliminate sites with a history of low quality or fraudulent traffic. If you would like us to further restrict the universe of sites upon which we display your ads, we are happy to incorporate this into your campaign.

It is more important that each potential customer sees your ad 10 times vs. once.  In other words, frequency is more important than reach.

We have the ability to place ads on over 2 million websites. This gives us access to approximately 90% of the available daily ad inventory on the internet. Popular sites where we place ads include Google, YouTube, MSN, Facebook and Yahoo! but it is important to remember that the websites your ads are seen on is nowhere near as important as who is seeing them.

Targeting Smart offers both email and text messaging (SMS) in conjunction with a banner, video, audio campaign (not stand alone).

Optimization throughout the campaign is an essential part of what makes your campaign a success. Once a campaign starts, our optimization technology kicks in. We provide you analytics for your entire campaign. To reach a target audience, advertisers often use a mix of direct buys, ad networks and DSPs to execute their video campaign. This means they have multiple sets of analytics they need to manually combine to understand how their campaign performed. In addition, they have no idea how often they are reaching the same viewer across different publishers. We solve these problems for brand advertisers with our cross-campaign analytics solution. Even if a campaign uses multiple vendors, we deliver detailed analytics and audience measurement across the entire media buy all in one easy to understand report. Most of our competitors are content to only tell you how many impressions they delivered. We find that puzzling. Instead, we tell you exactly how many impression you received, how long people watched your video and if they shared it on social networking sites. We will show you exactly which sites your ads ran on, in what volume and how well they performed. Many providers use a set it and forget it approach using automated optimization processes. We use a hands on approach by monitoring and optimizing your campaign manually at least once per day.

Yes! Targeting Smart has a non-compete policy.

We will never knowingly conduct business with multiply clients in the geographic area within the same industry sector. This policy also applies to political campaigns, advocacy or issue related contests in the same election cycle, irrespective of party affiliation.

Yes! To find out if your firm qualifies to become a reseller of Targeting Smart's technology, please contact our Tampa office.